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Showing posts from July, 2023

Netflix vs Blockbuster

 Netflix vs Blockbuster In the 1990s, Blockbuster was the king of the DVD renting market. It was the launch of Netflix which ended up the company in Bankruptcy. Between the launch of Netflix and Blockbuster Declaring Bankruptcy, there was a war, which went on for years.  Quality x Price Blockbuster as we know was the king of the DVD-renting market.  They were a market leader and a billion-dollar company. The hefty late fees charged by the company were a pain point for Millions of Americans. Around 16 per cent of Blockbuster's Revenue came from Late fees.  Like many other Americans, the founder of Netflix was annoyed by Blockbuster's late fee model. He with his friend started Netflix in 1997 as a DVD in-mail service. They ended up building a subscription-based business model and that too without the late fees making it more affordable to the customer. Quality x Quality By 2004, it had a revenue of 500 Million dollars. The Unique Selling Proposition of Netflix was deli...